Making money with word-of-mouth advertising
Imagine entering a store and buying a product, trying it out and falling in love with it. At that point you could, perhaps, talk about it with your friends. And one of your friends might decide to buy the same product. Would you get something for your advice? No, not you, but its producer, happy because your recommendation has increased his turnover, without his having to shell out a penny. We know that word-of-mouth advertising is the most effective and efficient kind, and that's why we’re willing to pay something in order to benefit from it. We pay you a commission when one of your friends makes a purchase. That’s fine for us and for you even more so, because all that word-of-mouth advertising costs you is just a bit of your time, while it only costs us money when a purchase is made.